Instagram is one of the largest social networks in the
world, this service enabling users to load pictures and video processing, image
filtering and distributing them on other social networks. The online platform
was launched in 2010, its creators are Mike Krieger and Kevin Systrom, which
currently occupies CEO of Instagram.
Facebook Instagram bought in 2012 for
almost a billion dollars. In 2014, the service Instagram has become the second
largest social network globally, number of users surpassing that of rival
Twitter users.
Now over a year Instagramul caught me when I was in a camp
photo and several participants had iPhoane (and not only) and made some super
pictures! I had borrowed a DSLR and as I was struggling not so cool we took
pictures.
Then I decided to get my iPhone to take pictures and learn
best with any other apparatus.
I have 644 pictures on my Instagram account right now. And
recently a little over 1,000 followers.
When I feel like doing photo - often when I go in Bucharest
(I do not know why) - and gives me a good feeling to tell stories through
pictures. As evidence that some pictures on Instagram and publish them on the
blog with some small stories here.
In this week's show I spoke to Alex Damian on Instagram.
Then with Corina at Instaromânia about the contests on Instagram with the bikes
Toni Pegas about how and what makes a brand on a social network photo.
Robert from instagramology.ro (only blog in the world about
Instagram?) Helped me with information and support. Thanks! :)
In 2-3 days I gathered hashtag on instagram photos with over 200
"modern Romania" because I promised that I will choose 10 photos to
bag cool show. Super-flour expertise to launch a challenge on Instagram and
receive hundreds of photos in response! I used the hashtag yet, from what I
see, although the challenge was done.
Last year, Facebook introduced the ability to set in place a
video profile image. However, for the time being they can not be uploaded
videos than with iOS devices. Today's noticed a growing interest of customers
to conduct campaigns on both Google and Facebook. Thus reach a mix of tools:
ads on social media, where they can enter and platforms like YouTube, complete
with search engine promotion.
Customers want to see tangible results
On the list of trends that will be essential this year
include greater attention to quantifying the results, interest no longer only
for traffic and impressions.
Today's market analysis in Romania shows that
40-50% of orders coming from the site are completed through a telephone call,
and in some cases, such as printers, where the sky offers telephone, the
percentage of customers / prospects come through this channel can be 80%.
The
measurement of these results, not only it is important to develop once the
number of channels.
In USA can directly measure those that happen online (ex
.: using a shopping cart or a contact form), and phone numbers by redirect from
Google or third call tracking tools, based on a system of diversion call and
data collection. However, in the UK and USA are researched new methods that can
be tracked better these actions.